Data Management

With more personal data out there than ever before, identifying and understanding what motivates your target audiences requires a higher level of data intelligence.

At Andrew Associates we know how to analyze your data to distinguish true customers and donors, and determine where and how to reach them. Once we’ve pinpointed all the demographics and psychographics, we then go about crafting messages that represent your brand in ways that will resonate with your target audience and get you results.

complete data services

Your database entries are a moving target, and it takes a lot to keep your lists up to date. We’re on it—with the dedicated staff and software it takes to make sure your lists are as accurate and effective as possible.

  • List procurement
  • List maintenance
  • Data cleansing, including merge/purge
  • Postal presorting
  • NCOA (National Change of Address)
  • Data enhancements
  • CASS certification
  • DSF (Delivery Sequence File) / LACS (Locatable Address Conversion System)
  • Drop ship / Destination Mail Management
  • Demographic overlays
  • Modeling
  • IMB tracking
  • Genderization